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Ivan Palii

Head of Product at Sitechecker

Ivan joined the team in 2018 and was the first to handle Sitechecker marketing. He had successful results in growing organic search traffic to B2B SaaS websites (Sitechecker, Copywritely).

Ivan Palii

SEO isn’t just about best practices for getting your site ranked in search engines, it’s also about best practices for organizing the information on your site into a consistent hierarchy that helps users satisfy their search queries faster.

Now he focuses on creating valuable features and best experiences for Sitechecker customers. Likes to run experiments and find non-obvious solutions to improve SEO analytics solutions.

Ivan creates unique reports in Looker Studio and actively shares his experience in product development on Twitter, LinkedIn and at SEO conferences.

Expertise
SEO Analytics
Content Marketing
B2B SaaS Marketing
Startup Growth
Looker Studio
Experience
8 years in the field
Follow me:
Random bits:
I created my first website in 2015 on WordPress to sell knitted ties.
I love testing different traffic channels, but SEO remains my passion years later.
I am constantly looking for ways to resolve contradictions between SEO, marketing and product growth.

Posts

Marketing
Ranking and Visibility
SEO Basics
Site Audit Issues
Technical SEO
Best Google Ads Looker Studio Templates
Marketing
Best Google Ads Looker Studio Templates
Ivan Palii
Oct 31, 2024
Practical Guide on How to Make a Website
Marketing
Practical Guide on How to Make a Website
Ivan Palii
Oct 15, 2024
Why WordPress: What Is It and 5 Reasons to Use It?
Marketing
Why WordPress: What Is It and 5 Reasons to Use It?
Ivan Palii
Oct 11, 2024
What is a Website Builder? Understand the Pros and Cons of Website Builders
Marketing
What is a Website Builder? Understand the Pros and Cons of Website Builders
Ivan Palii
Oct 10, 2024
Understanding The Marketing Funnel and Its Stages
Marketing
Understanding The Marketing Funnel and Its Stages
Ivan Palii
Sep 30, 2024
Best Google Analytics 4 Looker Studio Templates
Marketing
Best Google Analytics 4 Looker Studio Templates
Ivan Palii
May 1, 2024
Show more posts
How to Make SEO for Youtube?
Ranking and Visibility
How to Make SEO for Youtube?
Ivan Palii
Apr 12, 2024
Google Search Algorithm: the Latest Updates Overview
Ranking and Visibility
Google Search Algorithm: the Latest Updates Overview
Ivan Palii
Jan 31, 2024
What Is DMCA and How to Avoid It
Ranking and Visibility
What Is DMCA and How to Avoid It
Ivan Palii
Dec 11, 2023
What is rich snippet and how to use it in SEO?
Ranking and Visibility
What is rich snippet and how to use it in SEO?
Ivan Palii
Jan 19, 2022
What Is Google My Business?
Ranking and Visibility
What Is Google My Business?
Ivan Palii
Dec 11, 2020
What Is the Largest Contentful Paint (LCP)
SEO Basics
What Is the Largest Contentful Paint (LCP)
Ivan Palii
Nov 22, 2024
What is a WordPress Theme: Different Types and How to Choose One
SEO Basics
What is a WordPress Theme: Different Types and How to Choose One
Ivan Palii
Nov 20, 2024
What is Page Speed? How to Increase and Manage
SEO Basics
What is Page Speed? How to Increase and Manage
Ivan Palii
Nov 20, 2024
What Is Google Cache of Your Page and Site: How to Check and Why it is Important
SEO Basics
What Is Google Cache of Your Page and Site: How to Check and Why it is Important
Ivan Palii
Nov 20, 2024
Understanding the HTML Onclick Attribute
SEO Basics
Understanding the HTML Onclick Attribute
Ivan Palii
Nov 20, 2024
Interaction to Next Paint (INP): Meaning and Optimization Tips
SEO Basics
Interaction to Next Paint (INP): Meaning and Optimization Tips
Ivan Palii
Nov 20, 2024
Show more posts
Image Redirects Explained: SEO, User Experience, and Best Practices
Site Audit Issues
Image Redirects Explained: SEO, User Experience, and Best Practices
Ivan Palii
Nov 22, 2024
How to Fix URL Contains Space Issue
Site Audit Issues
How to Fix URL Contains Space Issue
Ivan Palii
Nov 21, 2024
How to Fix 3xx Redirects in Sitemaps
Site Audit Issues
How to Fix 3xx Redirects in Sitemaps
Ivan Palii
Nov 21, 2024
How to Remove Unused CSS and Optimize Your Website's Performance
Site Audit Issues
How to Remove Unused CSS and Optimize Your Website's Performance
Ivan Palii
Nov 20, 2024
Favicon not Showing Up: Reasons and How to Fix it
Site Audit Issues
Favicon not Showing Up: Reasons and How to Fix it
Ivan Palii
Nov 12, 2024
What if There is a Missing Viewport Tag?
Site Audit Issues
What if There is a Missing Viewport Tag?
Ivan Palii
Oct 25, 2024
Show more posts
The Complete Checklist on How to Move Website to a New Hosting, Domain or CMS
Technical SEO
The Complete Checklist on How to Move Website to a New Hosting, Domain or CMS
Ivan Palii
Jul 24, 2024
The Comprehensive Technical SEO Checklist
Technical SEO
The Comprehensive Technical SEO Checklist
Ivan Palii
Apr 12, 2024
Proxy Server: What It Is and How It Works?
Technical SEO
Proxy Server: What It Is and How It Works?
Ivan Palii
Dec 14, 2023
What Is a CDN and Do You Need It – Some Important Questions Answered
Technical SEO
What Is a CDN and Do You Need It – Some Important Questions Answered
Ivan Palii
Dec 10, 2023
Quick Guide on How to Check Website IP Address
Technical SEO
Quick Guide on How to Check Website IP Address
Ivan Palii
Jan 18, 2023
What Is Single Page App SEO?
Technical SEO
What Is Single Page App SEO?
Ivan Palii
Aug 13, 2021
Show more posts

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