The Tag Max Scale issue notification means that the minimum one URL in inquiry contains a tag for the view window, and the maximum scale is already set here.
What Does “Viewport Meta Tag Maximum Scale” Mean?
The browser viewport is the browser window area where you can view any available web content on the websites.
The viewing area depends directly on the device from which you access the Internet. The viewing area will be smaller on a smartphone or tablet than on a computer monitor. The viewport tag gives the browser instructions on how to control the size and scale of the browser page.
You can find more information about using the viewport meta tag to control layout on mobile browsers in this article:
What triggers this issue?
This issue note will appear if the tag for the maximum-zoom view window is detected. It applies to all internal URLs on your site where this issue will be noticed.
How to check the issue?
You can use crawlers to check if the site has this error. An error alert will occur for all URLs detected by the crawler with a browsing window tag inwith a maximum scale attribute.
The viewport tag having a maximum-scale set analysis is not enough to optimize your site for search engines!
Make a full audit to find out and fix your technical SEO in order to improve your SERP results.
From this video, you can learn more about how much time should you spend on meta tags and which one’s matter:
Why is this important?
The maximum scale of the browser window is an optional attribute for the viewing area. This attribute specifies the max value to which site users can set zooming.
A maximum scale attribute value can prevent a site user from zooming in on the browser window correctly. It results that users not being able to control what scale of the browser window on their devices. It can cause problems with the behavioral factor because such a site will be uncomfortable to use. Search engines see accessibility issues as a factor that will affect rankings.
How to fix the issue?
The maximum scale of the browser window is organized so that the user’s zooming process has limits. It is done to prevent the site visitor from zooming in too much, as this can cause the content on the page to be unreadable and unchewable.
To avoid such an issue, you should set the boundaries for zooming in the browser window. This way, you can ensure that users can view the site pages comfortably from any device.