Agency
Medium
New Zealand
Marketing

Lakeside Digital is a boutique SEO agency that focuses on building long-term partnerships with businesses to increase revenue from search over time.

Their unique strategy is to develop a deep understanding of their clients’ business models, high-margin products and services, and then leverage organic tactics that get more customers buying them.

The challenge

Before Sitechecker, Lakeside was running into a problem familiar to many SEO agencies. The third-party tools they relied on for keyword and search demand data were becoming less accurate, and their existing technical SEO toolset couldn’t catch issues fast enough.

In the new privacy-first browsing era we were finding that the reliability of tools like SEMrush and Ahrefs to accurately depict search demand was diminishing. We needed data we could rely on.
Author quote photo
Conor Doyle
SEO Specialist at Lakeside Digital

Scheduled audits weren’t enough on their own. When something serious broke on a client website, Conor and his team needed to know about it right away, not at the next audit cycle.

Technical SEO audits are great but the one thing they miss is being able to immediately flag serious technical issues when they arise. There were no tools that seemed to offer a solution to this.
Author quote photo
Conor Doyle
SEO Specialist at Lakeside Digital

The solution

Lakeside chose Sitechecker because it solved both problems at once. The platform pulls data directly from GA4 and Google Search Console, which means the team works from numbers Google itself reports rather than third-party estimates.

On top of that, real-time technical SEO monitoring catches technical issues and content changes the moment they appear.

We chose Sitechecker in order to get reliable data back through their integrations with the Google universe (GA4, GSC, etc.).

When combined with Technical SEO monitoring that can pick up issues as they happen in real time, this solution met our needs as an SEO agency.

Author quote photo
Conor Doyle
SEO Specialist at Lakeside Digital

That combination quickly turned Sitechecker into a daily tool.

Conor said that the dashboard has everything he needs to check on a project in one place, and that the way the data is presented makes a real difference.

I would say Sitechecker is the first SEO tool I've used that I actually log into every morning to review the status of projects.

Their Dashboard has everything you need from Search Visibility, GA4 and GSC performance, individual keyword ranking changes, and also technical SEO issues and monitoring.

I find the UI and the design choices really solid and they do a good job of making complex data appear visually pleasing and simple.

Author quote photo
Conor Doyle
SEO Specialist at Lakeside Digital

The results

Lakeside hasn’t measured specific numbers yet, but the day-to-day impact on how the agency works is already clear:

More reliable data
GA4 and Search Console integrations give Lakeside numbers they can trust to build strategy on, instead of third-party estimates that no longer reflect real search demand.

reliable Google Search Console data

Real-time technical alerts
Serious technical issues get flagged the moment they happen, so problems get fixed before they affect rankings or traffic.

real-time technical SEO alerts

One dashboard for the whole project
Search visibility, keyword ranking changes, GA4 and GSC performance, and technical health all sit in a single view that Conor checks every morning.

Sitechecker daily dashboard

When asked what he’d tell another SEO professional thinking about trying Sitechecker, Conor’s recommendation comes straight back to where the search started.

Try a tool that brings in data from the Google universe to get more accurate data and build more reliable strategies.
Author quote photo
Conor Doyle
SEO Specialist at Lakeside Digital
About
Lakeside Digital is a boutique SEO agency that focuses on building long-term partnerships with businesses to drive increased revenue from organic search. They develop a deep understanding of each client's business model and high-margin products, then use organic tactics to get more customers buying them.
Industry
Marketing Agency
Headquarters
Wanaka, New Zealand
Company size
5-10
Favorite tools
Dashboard, Site Monitoring alerts, GSC Insights
Lakeside Digital's achievements:
Real-time technical alerts Serious technical issues get flagged the moment they happen, so problems get fixed before they affect rankings or traffic.
One dashboard for the whole project Search visibility, keyword ranking changes, GA4 and GSC performance, and technical health all sit in a single view that Conor checks every morning.